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Three-Year Collaboration with One of Russia’s Most Popular Bloggers

2023
DesignWeb DevelopmentTildaWordPressBranding
Design, websites, promo materials, course content and digital products for Oxana Samoylova.

Project Overview

Over a period of three years, I worked with Oxana Samoylova and her team on a wide range of design and digital production tasks. The scope included website development, course materials, promo creatives, personal event materials, and digital products with payment integration. The collaboration covered multiple launches and projects in the fitness, education, lifestyle, and personal branding segments.

Fitness Marathon

Design and development of the marathon website on Tilda, full payment integration, promo materials for social media, and complete support during the entire project. Also produced all course PDF materials and deliverables.

Fitness Marathon website

Marketplace Course Materials

Created the design package for the marketplace course, including presentations, PDF materials and promotional assets for social media.

‘Strategy for a Million’ Course

Redesigned the main website of the course on Tilda, produced new PDF files, and created an additional bonus section with step-by-step lessons on how to build a website on Tilda, register a domain, and set up basic analytics. The bonus module included three video lessons and was available only for high-tier plans.

Strategy course website

Samoylova No Secrets – Mobile Skin Care Guide

Designed and developed a paid mobile-friendly guide on WordPress with integrated payments and protected access to materials. Implemented PWA installation, allowing users to add the guide as an app on their device.

No Secrets mobile guide

Additional Work

Throughout the collaboration, I also produced various personal and promotional materials: event invitations, printed banners, presentation templates, and custom clothing prints featuring family photos.

Presentation materials

Results

Each project was delivered on schedule and received positive feedback from Oxana’s team. The work supported multiple successful product launches, strengthened the visual identity of the brand, and contributed to consistent communication across digital channels.