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Website for Comrades Ultramarathon Champion Alexandra Morozova

2024
DesignNext.jsStrapiMultilingualSEO
A multilingual website for one of the world’s strongest ultramarathon runners, designed for global SEO and long-term growth.

Project Overview

Alexandra Morozova is one of the most accomplished ultramarathon athletes in the world: winner of the legendary Comrades Ultramarathon in South Africa and the Moscow Marathon. The task was to create a modern, fast and scalable website that would present her career, results and media materials — and work effectively in multiple markets.

Hero section

Tech Stack & Structure

The website is built on Next.js for performance and SEO, with Strapi as a flexible and secure headless CMS. The site supports four languages (EN/RU/TH/ZH), allowing Alexandra to grow her audience internationally and improve search visibility in each region.

Multilingual interface

Key Features

The site includes a structured blog for race stories and media updates, a photo gallery, and a detailed results section with filters by year, distance and event type. This makes the site valuable both for fans and for media representatives who need verified data.

Results page

SEO & Performance

All pages were optimized for fast international loading, correct metadata, and structured content. The multilingual setup allows separate indexing for each region, improving discoverability for international news outlets, partners and event organizers.

Results

The new website became a strong foundation for Alexandra’s digital presence: media outlets actively link to it, team members can easily update content through Strapi, and the athlete received a clean, modern platform suitable for sponsorships and future international projects.